Ahead of/behind the curve Definition 1 of 2Pro Tip 1/3Business Innovation Often used in business settings to praise innovative ideas or strategies. By investing in renewable energy, we're ahead of the curve. Pro Tip 2/3Positive Connotation Implies a positive judgment and is usually a compliment. Your understanding of the new regulations puts you ahead of the curve. Pro Tip 3/3Trend Awareness Suggests being alert to and acting upon new trends quickly. Fashion brands that are ahead of the curve often set the next trends.