Use 'buck up' to encourage someone feeling down to become more positive and energetic. When she saw her friend frowning, she said, 'Come on, buck up! We're going to have a great time!'
Pro Tip 2/3
Not Too Serious
It's a casual phrase, not appropriate for formal situations like talking to a boss or in solemn events. You wouldn't say 'buck up' at a funeral.
Pro Tip 3/3
Often Personal
It's usually said to individuals, not groups, as a personal encouragement. She told her brother to 'buck up' after his team lost the game.