
Go, swim, etc. with/against the tide
Trend Alignment
Think about whether actions align with general trends or go against them.
She decided to go with the tide and adopt the latest technology for her business.
Individuality
Using 'against the tide' shows a strong sense of personal choice.
He's swimming against the tide by choosing a career path everyone else avoids.
Resistance
Identify resistance or difficulty in action when 'against the tide' is used.
Despite the criticism, she continued to swim against the tide.