Think about whether actions align with general trends or go against them. She decided to go with the tide and adopt the latest technology for her business.
Pro Tip 2/3
Individuality
Using 'against the tide' shows a strong sense of personal choice. He's swimming against the tide by choosing a career path everyone else avoids.
Pro Tip 3/3
Resistance
Identify resistance or difficulty in action when 'against the tide' is used. Despite the criticism, she continued to swim against the tide.