Wake up and smell the coffee

Pro Tip 1/3

Harsh Reality

Used to express a need for someone to confront a hard or unpleasant truth.

After months of bad sales, it's time to wake up and smell the coffee—our strategy isn't working.

Pro Tip 2/3

Motivation Cue

Often used to encourage someone to change their situation or behavior.

If you keep missing deadlines, you better wake up and smell the coffee and get organized.

Pro Tip 3/3

Informal Warning

This informal phrase is typically used among friends or colleagues, not in formal settings.

Dude, you need to wake up and smell the coffee. She's not interested in you.