
When the balloon goes up
Serious Turn
Use it when an already tense situation escalates to action or crisis.

They ignored the warnings, but when the balloon goes up, they'll wish they hadn't.
Crisis Onset
Marks the point when a crucial moment arrives, requiring immediate attention.

Keep your phone on; when the balloon goes up, we need to react fast.
Heightened Tension
Indicates a peak moment in tension, often leading to a significant change.

When the balloon goes up, people will look to you for direction.
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