Gimmicky
adjective
Having a gimmick, or seeming to depend on trickery, novelty, or manipulation to be interesting or catchy.
The new movie relied on special effects and gimmicky dialogue rather than a solid plot.
Often appears as...
- gimmicky product
- gimmicky marketing
Usage tips
Disapproving
adjective
Having a gimmick, or seeming to depend on trickery, novelty, or manipulation to be interesting or catchy.
The new movie relied on special effects and gimmicky dialogue rather than a solid plot.
Often appears as...
- gimmicky product
- gimmicky marketing
Usage tips
Disapproving
Definition 1 of 1
Pro Tip 1/3Negative Nuance
Describes something as cheap or trying too hard to impress, often seen as lacking substance or quality.
I didn't buy the phone because it had too many gimmicky features that seemed unnecessary.
Pro Tip 2/3Marketing Tricks
Used to criticize marketing methods that focus on attention-grabbing tricks rather than the actual product quality.
That advertisement was full of gimmicky tactics to make the toy look much better than it is.
Pro Tip 3/3Overdone Novelty
Refers to something overly reliant on new or unique features which may ultimately feel forced or unnecessary.
The app update added too much gimmicky content that cluttered the interface.
Pro Tip 1/3Negative Nuance
Describes something as cheap or trying too hard to impress, often seen as lacking substance or quality.
I didn't buy the phone because it had too many gimmicky features that seemed unnecessary.
Pro Tip 2/3Marketing Tricks
Used to criticize marketing methods that focus on attention-grabbing tricks rather than the actual product quality.
That advertisement was full of gimmicky tactics to make the toy look much better than it is.
Pro Tip 3/3Overdone Novelty
Refers to something overly reliant on new or unique features which may ultimately feel forced or unnecessary.
The app update added too much gimmicky content that cluttered the interface.
Pro Tip 1/3Negative Nuance
Describes something as cheap or trying too hard to impress, often seen as lacking substance or quality.
I didn't buy the phone because it had too many gimmicky features that seemed unnecessary.
Pro Tip 2/3Marketing Tricks
Used to criticize marketing methods that focus on attention-grabbing tricks rather than the actual product quality.
That advertisement was full of gimmicky tactics to make the toy look much better than it is.
Pro Tip 3/3Overdone Novelty
Refers to something overly reliant on new or unique features which may ultimately feel forced or unnecessary.
The app update added too much gimmicky content that cluttered the interface.
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Video examples
The pleasure of poetic...
Yet tongue twisters also reflect the need for variation in poetic repetition. While challenging to say, they're seen by some as lesser imitations of poetry, or gimmicky because they hammer so heavily on the same sounds, closer to that blackboard-style of repetition. Ultimately, this is the poet's balancing act,
Video examples
Capturing the Year in an...
mars and we waited for the rover to send its first images and sounds from the planet's surface and we embedded those into our ar experience so we literally took people to the surface of mars as if they were there alongside the rover and then you could do a really like gimmicky thing
Video examples
Megan Kamerick: Women...
Eyes up here. So -- Here's the Wired almost never puts women on its cover. Oh, there have been some gimmicky ones -- Pam from "The Office,"
Video examples
The pleasure of poetic...
Yet tongue twisters also reflect the need for variation in poetic repetition. While challenging to say, they're seen by some as lesser imitations of poetry, or gimmicky because they hammer so heavily on the same sounds, closer to that blackboard-style of repetition. Ultimately, this is the poet's balancing act,
Video examples
Capturing the Year in an...
mars and we waited for the rover to send its first images and sounds from the planet's surface and we embedded those into our ar experience so we literally took people to the surface of mars as if they were there alongside the rover and then you could do a really like gimmicky thing
Video examples
Megan Kamerick: Women...
Eyes up here. So -- Here's the Wired almost never puts women on its cover. Oh, there have been some gimmicky ones -- Pam from "The Office,"
Example 1 of 3
Quote examples
Todd Phillips
American Director
Reality television hasn't killed documentaries, because there are so many great documentaries still being made, but it certainly has changed the landscape. There is this breed of gimmicky documentary that is basically a reality show.
Quote examples
Hong Chau
American Actress
I don't want to put on any gimmicky layers just to give the character more definition. I just want to play good characters. It doesn't matter to me if it's 'open ethnicity' or 'specifically Asian.
Quote examples
Robert Gottlieb
American Writer
As ye sow, so shall ye reap. When a ballet company spends a lot of money on gimmicky pieces, it's stuck with them for a while - they have to earn their keep.
Quote examples
Mark Romanek
American Director
Music videos were this lucky career opportunity. They were assignments. I was providing a service, and they were meant to be punchy and gimmicky and fun.
Quote examples
Sir Mix-a-Lot
American Musician
I tried gimmicky stuff 'cause I wanted to get some attention, and remember, you know, in the rap world Seattle was a cave. There was no light.
Quote examples
Tavi Gevinson
American Writer
Having your stuff online - some people think of it as gimmicky, but in a way, it's one of the most pure forms of having your work judged.
Quote examples
Oliver Luck
I think there's a really fine line between innovating and being gimmicky, and we're trying to stay on the proper side of that.
Quote examples
Richard Simmons
American Celebrity
Well mine is not gimmicky - it is the 6 food groups that God made, and exercising every day. Trying to think positively.
Quote examples
Alexandre Desplat
French Composer
It's most difficult to score a comedy. Where are the limits? When does music become gimmicky or stupidly funny?
Quote examples
Manolo Blahnik
Spanish Designer
The gimmicky thing I'm not very keen on.
Quote examples
Todd Phillips
American Director
Reality television hasn't killed documentaries, because there are so many great documentaries still being made, but it certainly has changed the landscape. There is this breed of gimmicky documentary that is basically a reality show.
Quote examples
Hong Chau
American Actress
I don't want to put on any gimmicky layers just to give the character more definition. I just want to play good characters. It doesn't matter to me if it's 'open ethnicity' or 'specifically Asian.
Quote examples
Robert Gottlieb
American Writer
As ye sow, so shall ye reap. When a ballet company spends a lot of money on gimmicky pieces, it's stuck with them for a while - they have to earn their keep.
Quote examples
Mark Romanek
American Director
Music videos were this lucky career opportunity. They were assignments. I was providing a service, and they were meant to be punchy and gimmicky and fun.
Quote examples
Sir Mix-a-Lot
American Musician
I tried gimmicky stuff 'cause I wanted to get some attention, and remember, you know, in the rap world Seattle was a cave. There was no light.
Quote examples
Tavi Gevinson
American Writer
Having your stuff online - some people think of it as gimmicky, but in a way, it's one of the most pure forms of having your work judged.
Quote examples
Oliver Luck
I think there's a really fine line between innovating and being gimmicky, and we're trying to stay on the proper side of that.
Quote examples
Richard Simmons
American Celebrity
Well mine is not gimmicky - it is the 6 food groups that God made, and exercising every day. Trying to think positively.
Quote examples
Alexandre Desplat
French Composer
It's most difficult to score a comedy. Where are the limits? When does music become gimmicky or stupidly funny?
Quote examples
Manolo Blahnik
Spanish Designer
The gimmicky thing I'm not very keen on.
Example 1 of 10
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