
Sponsorship
Event Support
Sponsorship often refers to financial or material aid for events like marathons or festivals.
The music festival's sponsorship helped fund the stage setup.
Cause Promotion
It can highlight a company's values by supporting a relevant cause, like environmental conservation.
Acme Corp's sponsorship of the river cleanup boosted their eco-friendly image.
Mutual Benefits
Sponsors usually benefit through advertising, while the recipients receive financial support.
Through event sponsorship, the brand gained significant exposure.