Toupees are usually mentioned in the context of baldness and hair loss solutions. He felt more confident with his toupee on.
Pro Tip 2/3
Male Usage
While wigs can be for anyone, toupees are specifically for men covering bald spots. The salesman suggested a toupee for his thinning hair.
Pro Tip 3/3
Social Perception
Toupees might sometimes be the subject of jokes or embarrassment if they are noticeable. He was self-conscious, fearing people might laugh at his new toupee.