Use 'treacly' when something feels overwhelmingly emotional, to a point it might seem insincere. His treacly praise made the audience uncomfortable.
Pro Tip 2/3
Negative Connotation
Although 'treacly' relates to sweetness, it implies something negative, like being excessive or fake. The treacly speech didn't impress the judges.
Pro Tip 3/3
Cultural Usage
In some cultures, 'treacly' can refer to cultural products that are seen as overly traditional or outdated. The tourists found the treacly souvenirs kitschy, yet charming.