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Aura

usgb/ˈɔːrə/Volume
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LampPro Tip 1/2

Environmental Mood

Use 'aura' to describe the intangible, yet distinct, feeling a place gives off.

Illustration for Environmental Mood
The dim lighting gave the cafe an intimate aura.
LampPro Tip 2/2

Abstract Quality

Think of 'aura' as an abstract quality that can't be measured but is strongly felt.

Illustration for Abstract Quality
Her performance had an aura of sadness.
Visual representation of the word "Aura"

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