Left Definition 1 of 3Right
LampPro Tip 1/3
Competitive ContextPlay
Used when describing rivalry and efforts to win a goal. SlideThe two athletes will contend for the championship title tomorrow.
LampPro Tip 2/3
Intensity of EffortPlay
Implies a considerable amount of effort and determination. SlideDespite his injury, he's contending for the gold medal.
LampPro Tip 3/3
Not Instant WinPlay
Suggests ongoing effort over time rather than a single event. SlideThe startup had to contend with established brands for years.