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LampPro Tip 1/3
Brand MemoryPlay
A catchy jingle is designed to be memorable so you associate the tune with the brand. SlideEvery time I hear that jingle, I think of my favorite chocolate bar.
LampPro Tip 2/3
Cultural ImpactPlay
Famous jingles can become part of a culture, known by many people in a society. SlideThe fast-food restaurant's jingle has become a cultural staple.
LampPro Tip 3/3
Earworm EffectPlay
A successful jingle often sticks in your mind—this is sometimes called an 'earworm'. SlideThat jingle is such an earworm, I've been humming it all day.