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LampPro Tip 1/3
Size and ScalePlay
Merger usually implies growth, creating a larger and more influential combined entity. SlideAfter the merger, the company expanded its services nationwide.
LampPro Tip 2/3
Not Always EqualPlay
Mergers can involve equals, but often one entity is dominant and may dictate terms. SlideThe merger seemed balanced, but in reality, Company A took over Company B.
LampPro Tip 3/3
New IdentityPlay
After a merger, the combined entity may have a new name and brand to reflect its new identity. SlidePost-merger, the fusion of the airlines was christened 'SkyUnity'.