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Often TacticalPlay
Used to describe a clever method to achieve something, especially in competition or debate. SlideThe lawyer's sudden change of topic was a ploy to unsettle the witness.
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Possibly DeceptivePlay
May imply a degree of cunning or deceit, not always an honest move. SlideHer friendliness was just a ploy to discover my secrets.
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Context DrivenPlay
Understand the scenario to interpret if 'ploy' signifies smart tactics or underhanded tricks. SlideHis extravagant dinner invitation was a ploy for a business contract.