Reassuring/ˌriːəˈʃʊrɪŋ/ Definition 1 of 1Pro Tip 1/3Emotional Support Used when someone or something provides comfort and confidence to others. His reassuring presence gave her the strength to continue. Pro Tip 2/3Counter Fear Employed in situations that aim to reduce fear or anxiety in others. The safety demonstration was reassuring to the nervous passengers. Pro Tip 3/3Builds Trust Often used where trust needs to be established or restored between individuals. The doctor's reassuring manner helped build trust with his patient.