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At a premium

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Scarcity and Value

Things scarce in availability but high in demand are often described as being at a premium.

Illustration for Scarcity and Value
Post-pandemic, bicycles became hard to find, putting them at a premium.
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Desirability

An item at a premium can be both difficult to acquire and highly desired by people.

Illustration for Desirability
In the overcrowded city, an apartment with a view is at a premium.
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Emotional Context

This phrase can carry an emotional weight, such as desperation or urgency, to secure something.

Illustration for Emotional Context
During the blackout, flashlights were at a premium.
Visual representation of the word "At a premium"

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