Mickey Drexler

When I started at Bloomingdale's as a buyer, Alexander's was a discounter across the street, and every time Alexander's had something that we had at Bloomingdale's, we'd have to meet price. I didn't really want to be in a business where I had no control over my inventory, the value of my inventory.

American Businessman

Kenneth Fisher

The stock market is a discounter of all known information.

Discounters reduce prices to attract customers focused on savings.

Low Price Strategy

Often discounters offer a broad selection of products, not just discounted items.

Wide Product Range

Discounters can force other stores to lower prices to stay competitive.

Competition Context

A discounter typically operates on low profit margins, relying on selling large quantities.

Volume Over Margin

Being a discounter involves aggressively undercutting competitors' prices.

Price Competition

Discounters appeal to cost-conscious consumers who prioritize savings.