Fall off a cliff
verb phrase
Suddenly and quickly decrease or decline.
Sales for the company fell off a cliff after the scandal was publicized.
Often appears as...
- sales fell off a cliff
- popularity fell off a cliff
Usage tips
Colloquial, Idiomatic
verb phrase
Literally fall from a high place such as cliff, usually unintentionally.
He wasn't paying attention while hiking and he almost fell off a cliff.
Often appears as...
- almost fell off a cliff
- nearly fell off a cliff
verb phrase
Experience a significant deteriorate in performance or quality.
Many are worried that the economy might fall off a cliff in the coming months.
Often appears as...
- economy fell off a cliff
- performance fell off a cliff
Usage tips
Colloquial, Idiomatic
verb phrase
Suddenly and quickly decrease or decline.
Sales for the company fell off a cliff after the scandal was publicized.
Often appears as...
- sales fell off a cliff
- popularity fell off a cliff
Usage tips
Colloquial, Idiomatic
verb phrase
Literally fall from a high place such as cliff, usually unintentionally.
He wasn't paying attention while hiking and he almost fell off a cliff.
Often appears as...
- almost fell off a cliff
- nearly fell off a cliff
verb phrase
Experience a significant deteriorate in performance or quality.
Many are worried that the economy might fall off a cliff in the coming months.
Often appears as...
- economy fell off a cliff
- performance fell off a cliff
Usage tips
Colloquial, Idiomatic
Definition 1 of 3
Pro Tip 1/3Business Context
Use this phrase to describe a drastic drop in business measures, like sales or profits.
Our profits fell off a cliff once the new competition entered the market.
Pro Tip 2/3Dramatic Impact
It implies a sudden, severe impact, often surprising or unexpected.
Viewer interest fell off a cliff once the TV show killed off the main character.
Pro Tip 3/3Negative Connotation
It has a negative connotation, suggesting something went very wrong.
His approval ratings fell off a cliff after the mishandling of the crisis.
Pro Tip 1/3Business Context
Use this phrase to describe a drastic drop in business measures, like sales or profits.
Our profits fell off a cliff once the new competition entered the market.
Pro Tip 2/3Dramatic Impact
It implies a sudden, severe impact, often surprising or unexpected.
Viewer interest fell off a cliff once the TV show killed off the main character.
Pro Tip 3/3Negative Connotation
It has a negative connotation, suggesting something went very wrong.
His approval ratings fell off a cliff after the mishandling of the crisis.
Pro Tip 1/3Business Context
Use this phrase to describe a drastic drop in business measures, like sales or profits.
Our profits fell off a cliff once the new competition entered the market.
Pro Tip 2/3Dramatic Impact
It implies a sudden, severe impact, often surprising or unexpected.
Viewer interest fell off a cliff once the TV show killed off the main character.
Pro Tip 3/3Negative Connotation
It has a negative connotation, suggesting something went very wrong.
His approval ratings fell off a cliff after the mishandling of the crisis.
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