In a big/small way Definition 1 of 4Pro Tip 1/3Expressing Enthusiasm Use when expressing strong excitement or support for something. The fans supported the team in a big way during the championship game. Pro Tip 2/3Celebratory Events Ideal for describing grand celebrations or significant achievements. She celebrated her promotion in a big way, by taking a luxury cruise. Pro Tip 3/3Not Literal The phrase is often figurative, not indicating physical size. His invention changed the industry in a big way, but it was a small device.