Argumentation often aims to persuade someone, not just present facts. Their argumentation on climate change was compelling and changed many opinions.
Pro Tip 2/3
Structured Support
Good argumentation is well-structured, with clear points supporting the main argument. Her argumentation was structured in a way that each point built on the last.
Pro Tip 3/3
Emotion versus Logic
Argumentation should be logical; relying too much on emotion can weaken it. Despite his emotional plea, his argumentation lacked solid reasons.