Mike Lindell

I always had the dream of doing a 'real' infomercial because I had done smaller home shows and fairs. Everyone said it wasn't going to work. 'You need a movie star,' they said. But I wanted to do it myself because I'm selling the passion - there is a problem and I have a solution - that had resonated well with people.

American Inventor

Hasan Minhaj

Comedy is very disarming. It's a way to talk about things and still be light-hearted. And when it's done really well, you never see the strings, whereas when you watch an infomercial or a politician speaking, a lot of times you can see the strings, you can see what agenda they're trying to push.

American Actor

Jean Chatzky

No purchase is so urgent, no bargain so rare, that you don't have time to research it thoroughly, despite what they might have you believe. This applies, in particular, to infomercials that urge you to 'Call now, while supplies last,' or 'Call in the next 10 minutes for a free gift.

American Journalist

Kurt Cobain

Every time I see documentaries or infomercials about little kids with cancer, I just freak out. It affects me on the highest emotional level... Anytime I think about it, it makes me sadder than anything I can think of.

American Singer

John Oliver

I think Americans still can't help but respond to the natural authority of this voice. Deep down they long to be told what to do by a British accent. That's why so many infomercials have British people.

British Comedian

Tim Ferriss

I suppose my professional life can be split into writing books that all sound like infomercial products, most notably 'The 4-Hour Workweek,' and then tech investing.

American Author

Billy Mays

The infomercial business has been good to me.

American Businessman

Matthew Lesko

I've done a dozen or two dozen infomercials.

American Entertainer

Carson Daly

Tracey Ullman

Infomercials are usually longer than regular ads, often about 30 minutes.

Lengthy Ads

Infomercials use a convincing tone to encourage viewers to buy the product or service.

Persuasive Tone

Infomercials are designed to look like regular TV shows to keep viewers engaged.

Entertaining Format

 and if all you're going to get from the interviewee is their public self, there's no point in it. It's pre-programmed. It's infomercial, and we all have infomercials about our lives. We know the great lines, we know the great moments,

Infomercial

Lengthy Ads

Persuasive Tone

Entertaining Format

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