The meaning of 'jell' implies a process where thoughts or plans slowly become clearer. After several discussions, our strategy finally began to jell.
Pro Tip 2/3
Figurative Use
'Jell' is often used metaphorically in business or creative settings to describe the development of ideas. The concept didn't jell for us until we saw the mock-ups.
Pro Tip 3/3
Uncertainty Stage
When using 'jell', it suggests that the outcome is still uncertain and forming. I think the project's direction will jell after this meeting.